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Engage intelligently with your target audience and influence scripting behaviour at the source. CGM's alternative paid media platform, ICANSCRIPT, puts your brand in front of prescribing doctors influencing product preference. Integrated into the diagnosis and e-script workflows in MEDEDI and PRACTICE PERFECT, display campaigns and priority listings are tailored to target Molecule, Active ingredient, Product, ICD-10 codes and ATC Level to ensure greater product relevance and engagement. Increase the selection of your products to be prescribed by making DoseInfo readily available during scripting.
Capitalise on the power of ICANSCRIPT. Contact us to learn more about how we can enhance the way your products are perceived.
AMPLIFY PRODUCT AWARENESS
Market on ICANSCRIPT to boost visibility in the decision journey of your omnichannel campaigns.
• Expose practitioners to targeted display banners in patient diagnosis and medicine search
• Increase product visibility by targeting ICD-10 code, Molecule, Active ingredient, ATC Level
• Priority listing on medicine search results
INFLUENCE PRODUCT PREFERENCE
Reach your target audience effectively as they search and select medication for prescription.
• Target prescribing doctors with branded product banners in the e-scripting workflow
• Product branding on DoseInfo's digital drug sheets
• Promote branded products in favour of competitor products and generics
GAIN INSIGHTS INTO SCRIPTING BEHAVIOUR
Get vital insights into the scripting and dispensing behaviour of practitioners and pharmacies.
• Monitor your growth with monthly product marketshare reports
• Compare product performance against competitors in your category
• Track prescribing trends for specific conditions
